Big Data & Machine Learning Cloud OnBoard 1 2 1 In addition to the ML algorithm, you also need 3 sophisticated data management 2 5 3 6 5 7 Data Collection Scalable front end to collect customer actions 6 8 7 9 8 10 Data Analysis Data that is accessible and not silo-ed 9 11 10 12 11 Machine Learning (Re-)training and experimentation 13 12 14 13 15 14 Serving Scalable, real-time system to serve 16 recommendations 15 1716 17 18 Big Data & Machine Learning 1 2 Agenda 3 5 Stepping stones to transformation 6 7 Your SQL database in the cloud + Demo 8 Managed Hadoop in the cloud + Demo 9 10 11 12 13 14 15 16 17 27

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